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Automotive Advertising Strategies – Reasons To Bid On Your Own Brand Name
More From Our Automotive Advertising Strategies Series – 6 Reasons Why Car Dealers...
Learn MoreErich K Gail Joins Automotive News Panel – Advises Don’t Ease Up On Inventory And Stayed Prepared For What’s Around The Next Corner
Erich K. Gail Joins Recent Automotive News Panel Dealerships must offer customers an...
Learn MorePorsche Goes Electric With The Taycan Formerly Known As Mission E
Porsche: Our Future is Electrified Porsche sent shockwaves through the automotive industry when...
Learn MoreConversational Marketing In A Digital World
Conversational Marketing has everything to do with how, when, and where we connect...
Learn MoreThe Simple Guide to Hispanic Marketing in Automotive: No Hablo Español – And I Probably Should
Hispanic Marketing in Automotive – Market Demand If you are reading this, you’ve...
Learn MoreMind Your Manners – Don’t Google Yourself
Don’t Search Your Own Google PPC Ads! If you are buying PPC ads,...
Learn More2020: INSPIRE, LEAD AND GROW WITH SERVANT LEADERSHIP
( Culture – Standards – Accountability – Training – Retention & Recruiting )...
Learn MoreWhat is OTT Advertising and What Does it Mean for Your Dealership
Let’s start by defining what OTT Advertising is. OTT stands for “over-the-top” and...
Learn MoreThe Value Of A Vehicle Walk Around When Selling A Car
Help Me Finish What I Started Day-in-Day-out, we drive, we thrive, we...
Learn MoreRobert Powell Of The Cardinale Automotive Group Turns Data Into Action
After finding a high percentage of outdated, incomplete, and mismatched data, the Cardinale...
Learn More2020 Digital Marketing Trends – What Have We Seen? Where Are We Going In The Journey Ahead?
Understanding Digital Marketing Trends – A ZMOT Review of 2019 and 2020 Industry...
Learn MoreBLACK FRIDAY Deals For A Strong November Close and Fast-Start to December
BLACK(INK) FRIDAY = Build and Inspire Excitement for a Strong November Close and...
Learn MorePre-Owned Vehicles are Ripe for the Picking – Tips On Selling Your Pre-Owned Vehicles While They’re Still Fresh
Regarding pre-owned vehicles – in a recent article by Auto News, Erich K....
Learn MoreGeneral Motors Relaxes Requirements and Expands Website Options
General Motors Finally Sees A Change for the Better As General Motors (GM)...
Learn MoreBring Your Vehicles to Life With Vehicle Photo Merchandising Standards
IMAGE-IN the Possibilities Captivate our future-buyer’s emotion with inspiring images IMAGINATION ( noun...
Learn MorePlain Text vs. HTML Email – Which is Better for Email Marketing?
Email is an important component of today’s digital marketing strategy. We believe it’s...
Learn MoreLiquidate Your Used Vehicle Inventory and Go From FAMINE TO FEAST
Summer Season Used Vehicle Inventory Liquidation to Fall Season Domination Tick-Tock runs the...
Learn MoreThe Dealership Service Conundrum – Challenges and Solutions for Marketing Fixed Operations
As automotive retailers, we know what it takes to advertise and deliver an...
Learn More‘Big 5’ Holiday Blitz Campaigns: Are they Successful? Are they Worth It?
High transaction retailers, do we have a fear of missing out (FOMO)? Is...
Learn MoreHow the March 2019 Google Search Algorithm Core Update Impacted Our Clients
Insights: March 2019 Google Search Core Update The SEO industry got confirmation of...
Learn MoreErich K Gail Will Show You How To Win and Grow In A Challenging Market – Hustle and Grind
Winning & Growing in a Challenging Market THESE ARE THE MOMENTS WE’VE PREPARED...
Learn MoreErich K. Gail To Be A Featured Panelist At Internet Sales 20 Group 12 In Nashville
You Won’t Want To Miss This!! Chief Executive Officer of the Cardinale-Group of...
Learn MoreErich K. Gail Reveals His Internet Battle Plan
As the Chief Executive Officer of the Cardinale-Group of Companies, Erich K. Gail...
Learn MoreThree Ways to Measure the Success of Your Local SEO Campaign
We all know the elements that go into making a successful local SEO...
Learn MoreAnalyzing the Structure of Your Website
At ZMOT, we believe your website is an important component of your business....
Learn MoreAshley Mabery Leads Workshop on Strategies to Building an Effective and Highly Profitable BDC
FOR IMMEDIATE RELEASE!! Ashley Mabery Leads Workshop on Strategies to Building an Effective and...
Learn MoreErich K. Gail To Give 100 Minute Super Session At The Digital Dealer Workshop
FOR IMMEDIATE RELEASE!! Erich K. Gail To Give 100 Minute Super Session On...
Learn MoreAvoiding Vendor Overload – Digital Dealer 23 Panel Teaches Vendor How Best To Reach Them
Digital Dealer 23 was packed full of dealerships and vendors alike, with vendors...
Learn MoreErich K. Gail Teaches the Entrepreneurial Operating System – Learn To Empower, Align and Delegate Your Way To Profits
Erich K. Gail, CEO of the Cardinale-Group of Companies, put on an...
Learn MoreErich K. Gail To Lead Course In Leadership and Accountability at Digital Dealer 23
Erich K. Gail – Mastery on Leadership and Accountability: Stronger – Faster Digital Dealer...
Learn MoreErich Gail – ZMOT’s Automotive Sales Training Helps Find Happy Customers
WardsAuto wanted to get inside the mind of the Cardinale Automotive Group CEO,...
Learn MoreNew Google Posts – An update to Google’s “My Business”
Google Posts are a new feature that is now available for any business...
Learn MoreWardsAuto Cites Erich K. Gail as Keynote Speaker At The 2017 Automotive CX Summit
WardsAuto recently ran an article on its website announcing that Erich K. Gail...
Learn MoreLearn to Maximize Profit and Boost Sales at Automotive CX Summit From The Pros
The 13th Annual Automotive CX Summit is drawing near. The event takes place...
Learn MoreCardinale Auto Group’s Book Club Solidifies The Team Mentality
Automotive News wrote an incredible article regarding the book club program that the Cardinale...
Learn MoreThe Cardinale Automotive Group Feels The Pain And Reaps The Rewards – WardsAuto Interviews Erich K. Gail
In October 2016, WardsAuto interviewed and wrote an article regarding the pain and...
Learn MoreErich K Gail Talks Automotive Social Media And Getting Results
Automotive News has published an insightful article on the Cardinale Automotive Group’s social...
Learn MoreCar Biz Today Magazine featuring Erich K. Gail | Cardinale-Group of Companies
Car Biz Today Magazine released this article featuring Erich K. Gail of the...
Learn MoreZMOT Auto NADA Guided Tour
Do you have a plan to maximize your time with the right vendors...
Learn MoreDealerExec Magazine article featuring Erich K. Gail
DealerExec Magazine transcript DEALER-TO-DEALER #StartAtStart; Burn the Ships; Build a Fortress Dealership #DealerToDealer...
Learn MoreKatherine (Kat) Züber named Manager | Campaign Performance for ZMOT Auto ( Cardinale-Group )
FOR IMMEDIATE RELEASE Robert S. Powell Chief Performance Officer ZMOT Auto ( Cardinale-Group...
Learn MoreCardinale Automotive & ZMOT Auto mentioned on Dale Pollak’s Blog
Dale Pollak, automotive industry legend, has written a very interesting and informative article...
Learn MoreMary Lynch named Manager | Retail Performance for ZMOT Auto
FOR IMMEDIATE RELEASE Robert S. Powell Chief Performance Officer ZMOT Auto ( Cardinale-Group...
Learn MoreDavid Rikess named Manager | Retail Performance of ZMOT Auto
FOR IMMEDIATE RELEASE Robert S. Powell Chief Performance Officer ZMOT Auto ( Cardinale-Group...
Learn MoreAmy Lloyd named Director | Performance Operations of ZMOT Auto
FOR IMMEDIATE RELEASE Robert S. Powell Chief Performance Officer ZMOT Auto ( Cardinale-Group...
Learn MoreErich K Gail to speak at NADA Thursday Super Session (featuring Facebook)
ZMOT Auto will be the ‘Featured Partner’ in the 2016 NADA Facebook Super...
Learn MoreErich K Gail – DD20 Breakout Session “Zero Moment Retail”
Sales, Science & Success of Retail Automotive Sales Primary Learning Objectives: • Learn...
Learn MoreErich K Gail – DD20 Keynote Panel Full Video
Keynote Panel Discussion: The 10 Digital and Traditional Marketing Movements Shaping 2016 –...
Learn MoreIntroducing ZMOT iConnect
ZMOT Auto is once again debuting a new product that will revolutionize the...
Learn MoreCardinale-Group at Digital Dealer 20
The Cardinale Group definitely were in attendance in January 2016 at Digital Dealer...
Learn MoreAnnouncement: Bobbie Herron has been named Director | Dealer Marketing of ZMOT Auto
FOR IMMEDIATE RELEASE Robert S. Powell Chief Performance Officer ZMOT Auto ( Cardinale-Group...
Learn MoreDealer Magazine featuring Erich K. Gail | Cardinale-Group of Companies
Dealer Magazine published this article featuring Erich K. Gail, COO of the Cardinale-Group...
Learn MoreCar Biz Today Magazine featuring Erich K. Gail | Cardinale-Group of Companies
Car Biz Today Magazine released this article featuring Erich K. Gail of the...
Learn MoreDriving Sales News interview with Cardinale Group COO Erich K. Gail
MONTEREY, CA – Driving Sales news posted some highlights from their interview with...
Learn MoreCardinale Group’s Erich Gail discusses e-commerce success
CBT News just posted this video interview with Erich Gail, COO of the...
Learn MoreCardinale Automotive Group Increases Sales Velocity Using Inventory Videos
Yahoo! Finance just posted a great article about the Cardinale Automotive Group’s partnership...
Learn MoreCardinale Named Top 100 Dealership Group By Automotive News
Congratulations to the Cardinale Group for being named in the top 100 dealership...
Learn MoreErich Gail on ZMOT Auto
MONTEREY, CA – Erich K. Gail, COO of the Cardinale-Group of Companies, gave...
Learn MoreFlick Fusion Collaborates with ZMOT Auto to Produce Auto Inventory Videos for Spanish Speaking Car Buyers
Urbandale, IA — January 5th, 2014 — Flick Fusion today announced a collaboration...
Learn MoreCardinale Automotive Group – A Study in Digital Marketing Success
MONTEREY, CA – Autonews.com posted a great article on how one dealership group...
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