Strategies to Building an Effective and Highly Profitable BDC
Primary Learning Objectives:
• Learn about department structure and key responsibilities.
• Gain management skills and strategies for long-term success.
• Learn about profitability metrics and guidelines.
Session Description: Learn how to turn your Business Maintenance Department into a Business Development Department. In this session, I will uncover the Best Practices to building a BDC from the ground up; from structure to pay plans and managing long-term effectiveness and profitability.
Speaker Bio: Ashley Mabery is the Manager of Retail Performance of ZMOT Auto (a member of the Cardinale-Group), she is responsible for leading the retail performance teams serving digital retail operations of dealer groups and single point stores throughout the United States and Canada. She is a 13-year retail automotive sales and marketing veteran. She has served as a +25 unit per month retail sales associate, BDC/Marketing Director, Internet Sales Director and Sales Manager within a variety of manufacturers including Mercedes and Lexus across metro markets of the Western United States.
See Ashley’s presentation at DD20 in the below video: