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LATEST ARTICLE

Cardinale Auto Group’s Book Club Solidifies The Team Mentality

April 12, 2017

Automotive News wrote an incredible article regarding the book club program that the Cardinale...

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Cardinale Auto Group’s Book Club Solidifies The Team Mentality

Automotive News wrote an incredible article regarding the book club program that the Cardinale Group of Companies has implemented into its operations. The article provides...

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The Cardinale Automotive Group Feels The Pain And Reaps The Rewards – WardsAuto Interviews Erich K. Gail

April 8, 2017

In October 2016, WardsAuto interviewed and wrote an article regarding the pain and struggles the Cardinale Automotive Group went through during the 2008/2009 recession,...

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ZMOT Auto is Giving Away a Nintendo Switch at Digital Dealer 22

April 4, 2017

ZMOT Auto is Your Fully Integrated Investment and Performance Management Partner. ZMOT Auto is a #DealertoDealer Partner with a full suite of Digital Marketing...

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Ashley Mabery Speaks at Digital Dealer – Is Your CRM Coming Between You and Your Customers?

Is Your CRM Coming Between You and Your Customers? — Discover the Top 5 CRM Mistakes That Will Ruin Your Client Relationship and Learn...

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Bobbie Herron Speaks at Digital Dealer – Should You Send That Text? Are You Compliant? #PracticeSafeText

Should You Send That Text? — Are You Compliant? Is Your Process Engaging? Learn Service and Sales Processes That Work, How to Implement Them...

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Erich K Gail Talks Automotive Social Media And Getting Results

March 14, 2017

Automotive News has published an insightful article on the Cardinale Automotive Group’s social media efforts and what tools should be properly utilized to get...

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Car Biz Today Magazine featuring Erich K. Gail | Cardinale-Group of Companies

February 24, 2017

Car Biz Today Magazine released this article featuring Erich K. Gail of the Cardinale-Group of Companies discussing how the Cardinale Group overcame a low...

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ZMOT Auto NADA Guided Tour

January 26, 2017

Do you have a plan to maximize your time with the right vendors at NADA 2017? We’re taking the guess work out of this...

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Ashley Mabery – Digital Dealer Webinar – The Secret to More Sales, Higher Gross and Happier Customers

October 17, 2016

WEBINAR SUMMARY Is your dealer at the mercy of the market and living off the hope plan. Wouldn’t it be great if you could...

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DealerExec Magazine article featuring Erich K. Gail

October 11, 2016

DealerExec Magazine transcript DEALER-TO-DEALER #StartAtStart; Burn the Ships; Build a Fortress Dealership #DealerToDealer — As of early Q3 2016, our current sales SAAR (...

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Erich K. Gail Session at DealerSocket User Summit 2016 Day 2

October 8, 2016

Erich K. Gail, CEO | Cardinale Group of Companies gave two stupendous presentations at the DealerSocket User Summit (#DSUS) 2016! Just in case you...

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DealerOn Webinar – Bobbie Herron – Lead Handling Like A Rockstar

October 1, 2016

Have you ever asked yourself why more Internet leads aren’t turning into buyers in your store? After all, if you could simply improve your...

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ZMOT Auto Webinar – Is Your Merchandising Ready For Digital Marketing?

September 24, 2016

With thousands of vehicles to choose from, and more information than ever at consumer’s fingertips, How can you get your inventory stand out from...

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Katherine (Kat) Züber named Manager | Campaign Performance for ZMOT Auto ( Cardinale-Group )

FOR IMMEDIATE RELEASE Robert S. Powell Chief Performance Officer ZMOT Auto ( Cardinale-Group ) rpowell@ZMOTauto.com 831-642-7420 Amy Lloyd Director | Performance Operations ZMOT Auto...

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Erich K. Gail Session at DealerSocket User Summit 2016 Day 1

September 22, 2016

Erich K. Gail, CEO | Cardinale Group of Companies gave two stupendous presentations at the DealerSocket User Summit (#DSUS) 2016! Just in case you...

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Bobbie Herron Workshop Recap – Digital Dealer 21 Conference

September 9, 2016

Bobbie Herron, Director of Dealer Marketing for ZMOT Auto (a Cardinale-Group company), hosted an exciting workshop at this year’s Digital Dealer 21 Expo, held...

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Erich K. Gail, CEO | Cardinale-Group keynote presentation at the 2016 Women in Automotive Conference, June 28, 2016 “Hire & Inspire a Legion of World-class ( Women ) Leaders”

August 19, 2016

  Erich K. Gail, CEO of the Cardinale-Group of Companies delivered a riveting presentation at the 2016 Women In Automotive Conference. This conference was...

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ZMOT #DealerToDealer Open Forum Webinar 08-04-2016

August 4, 2016

  ZMOT Auto has a tradition of hosting valuable webinar content. Today, August 4th 2016, another #DealerToDealer webinar open forum featuring Ms. Bobbie Herron,...

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Cardinale Automotive & ZMOT Auto mentioned on Dale Pollak’s Blog

June 3, 2016

Dale Pollak, automotive industry legend, has written a very interesting and informative article about using a precision-focused approach to advertising for a dealership. Of...

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ZMOT Auto Shares Valuable Knowledge Once Again In Latest Webinar

May 17, 2016

ZMOT Auto 5/26/2016 recently hosted another #DealerToDealer webinar discussion featuring Erich K. Gail of the Cardinale-Group of Companies (parent company to the #2 highest...

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Mary Lynch named Manager | Retail Performance for ZMOT Auto

May 10, 2016

FOR IMMEDIATE RELEASE Robert S. Powell  Chief Performance Officer ZMOT Auto ( Cardinale-Group ) rpowell@ZMOTauto.com  831-642-7420    Ms. Bobbie Herron Director | Dealer Marketing ZMOT...

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David Rikess named Manager | Retail Performance of ZMOT Auto

May 2, 2016

FOR IMMEDIATE RELEASE Robert S. Powell Chief Performance Officer ZMOT Auto ( Cardinale-Group ) rpowell@ZMOTauto.com 831-642-7420 Ashley Mabery Director | Retail Performance ZMOT Auto...

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Amy Lloyd named Director | Performance Operations of ZMOT Auto

March 29, 2016

FOR IMMEDIATE RELEASE Robert S. Powell Chief Performance Officer ZMOT Auto ( Cardinale-Group ) rpowell@ZMOTauto.com 831-642-7420 Erich K. Gail Chief Operating Officer Cardinale-Group of...

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ZMOT Auto Delivers in FREE #DealerToDealer Webinar

March 7, 2016

  ZMOT Auto recently hosted a #DealerToDealer webinar discussion featuring Erich K. Gail of the Cardinale-Group of Companies (parent company to the #4 highest...

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Erich K Gail to speak at NADA Thursday Super Session (featuring Facebook)

March 5, 2016

ZMOT Auto will be the ‘Featured Partner’ in the 2016 NADA Facebook Super Session on Thursday, March 31. Erich K. Gail, CEO of Cardinale-Group,...

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Bobbie Herron to speak at Rockstar Auto Conference

March 1, 2016

ZMOT Auto’s very own Director of Dealer Marketing Bobbie Herron will be speaking at the Rockstar Auto Conference at the Alamo Drafthouse in Michigan...

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Bobbie Herron at Digital Dealer 20: Stop Recruiting and Start Connecting

January 27, 2016

Attract and Retain High Potential Talent Women make up half of today’s buyers and influence around 80% of the buying decision. Across the nation,...

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Bobbie Herron at Digital Dealer 19: Putting Your Best Stiletto Forward

Getting Ahead in a Male-Dominated Industry It is not difficult to enter a male-dominated profession, but it can be tough to survive and to...

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Bobbie Herron at Digital Dealer 18: Let’s Talk about Vendors and VDP’s

#accountability This session covers how to properly track VDP’s in analytics with an easy to apply filter. Bobbie Herron shares the spreadsheet she uses...

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Ashley Mabery – DD20 Session “Start At Start: Building Your Best BDC”

Strategies to Building an Effective and Highly Profitable BDC Primary Learning Objectives: • Learn about department structure and key responsibilities. • Gain management skills...

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Erich K Gail – DD20 Breakout Excerpt

See a snapshot of Erich K Gail in action at Digital Dealer 20 in Orlando, FL in the below video:

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Erich K Gail – DD20 Breakout Session “Zero Moment Retail”

Sales, Science & Success of Retail Automotive Sales Primary Learning Objectives: • Learn how to increase appointment show rate, close rate and transaction gross....

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Erich K Gail – DD20 Keynote Presentation “Experiential Retail”

Learn the #4 highest sales volume eDealer in North America’s secrets to develop, inspire and enhance a culture wherein “We Develop Outstanding Relationships Where...

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Erich K Gail – DD20 Keynote Panel Full Video

January 26, 2016

Keynote Panel Discussion: The 10 Digital and Traditional Marketing Movements Shaping 2016 – America’s Most Progressive Dealers Discuss the 10 Hottest Marketing Trends Influencing...

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Introducing ZMOT iConnect

ZMOT Auto is once again debuting a new product that will revolutionize the way automotive dealerships do business. After leading the way with multilingual...

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Cardinale-Group at Digital Dealer 20

January 21, 2016

The Cardinale Group definitely were in attendance in January 2016 at Digital Dealer 20 in Orlando, FL. Many officers from Cardinale and ZMOT Auto...

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Announcement: Bobbie Herron has been named Director | Dealer Marketing of ZMOT Auto

January 4, 2016

FOR IMMEDIATE RELEASE Robert S. Powell Chief Performance Officer ZMOT Auto ( Cardinale-Group ) rpowell@zmot.auto 831-642-7420 Erich K. Gail Chief Operating Officer Cardinale-Group of...

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Erich K Gail – DD19 Keynote Presentation “Apply the C x A = R Formula to Increase Closing Rates, Unit Sales and Net Profit”

November 25, 2015

Become more familiar with the ‘C.A.R.’ model of our business and discover compelling insights and immediate-actionable-items which will provide recurring gains in unit sales,...

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Dealer Magazine featuring Erich K. Gail | Cardinale-Group of Companies

June 15, 2015

Dealer Magazine published this article featuring Erich K. Gail, COO of the Cardinale-Group of Companies regarding Zero Moment Retail. Read the article in it’s...

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Car Biz Today Magazine featuring Erich K. Gail | Cardinale-Group of Companies

Car Biz Today Magazine released this article featuring Erich K. Gail of the Cardinale-Group of Companies discussing how the Cardinale Group overcame a low...

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Driving Sales News interview with Cardinale Group COO Erich K. Gail

June 11, 2015

MONTEREY, CA – Driving Sales news posted some highlights from their interview with Erich K Gail, COO of Cardinale Group. The text of the...

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Cardinale Group’s Erich Gail discusses e-commerce success

May 29, 2015

CBT News just posted this video interview with Erich Gail, COO of the Cardinale Group.

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Cardinale Automotive Group Increases Sales Velocity Using Inventory Videos

Yahoo! Finance just posted a great article about the Cardinale Automotive Group’s partnership with Flick Fusion, which increased digital velocity by 36%. Providing inventory...

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Cardinale Named Top 100 Dealership Group By Automotive News

May 28, 2015

Congratulations to the Cardinale Group for being named in the top 100 dealership groups by Automotive News!

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Erich Gail on ZMOT Auto

April 27, 2015

MONTEREY, CA – Erich K. Gail, COO of the Cardinale-Group of Companies, gave a great interview the other day at the 2015 Denver Automotive...

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Flick Fusion Collaborates with ZMOT Auto to Produce Auto Inventory Videos for Spanish Speaking Car Buyers

January 5, 2015

Urbandale, IA — January 5th, 2014 — Flick Fusion today announced a collaboration with ZMOT Auto, a leading automotive digital velocity firm, to produce...

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Cardinale Automotive Group – A Study in Digital Marketing Success

November 25, 2014

MONTEREY, CA – Autonews.com posted a great article on how one dealership group managed to weather the recent recession and make huge gains using...

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Start at Start Dealership Consultation

Let’s get started on the road to success. At no charge to you, ZMOT’s complimentary consultation includes actionable steps that you can implement in your dealership today to turn both your showroom and digital traffic into actual buyers. Our process was designed with over 40 years of experience owning and operating multiple dealerships and refining every aspect of day to day operation. We’ll conduct a thorough assessment and offer proven strategies for your dealership to improve lead generation and conversion performance without increasing expenses. We’ll answer questions every dealer wants to know but doesn’t know who to ask. Are you ready to Start at Start? Just sign up below, and we’ll be in touch shortly.